YouTube intro maker

Simple: try WeVideo! Check out our browser-based YouTube intro maker or create in our mobile apps for iOS or Android.

Either way, you'll have access to all the key features and can easily create your YouTube intro. Drag and drop your own photo/video assets to our online video editor, or start with a YouTube template and add some stock if you don't have your own. Then throw in some text, upload your logo, fade in some music and — voila! — your YouTube intro video is done.

There’s no hard-and-fast rule, as different brands will benefit from different elements in their YouTube intro video.

As a good starting point, consider including your company name and logo, a selection of brand colors and fonts, and an audio clip (like a catchy tune or a unique sound effect). Some simple video edits can go a long way to adding visual interest, too.

As short as possible! You’ll often see the figure “10 seconds” thrown around as an answer to this question, but in most cases, 10 seconds is still too long. Try to cut your intro down to 3 or 4 seconds, max.

You want it to be long enough to make an impression but short enough to maintain the viewer’s attention. Don’t give them any opportunity to hit the back button.

In general, yes, you’ll want to use the same YouTube intro across videos—or at least a very similar one. Staying consistent with your brand, font, color, logo, music, and overall vibe can make you much more memorable to your audience. The intro doesn’t have to be exactly the same, though. Feel free to make clever little tweaks for holidays, special occasions, brand collabs, merch drops, or particularly important topics. (You can easily edit your saved projects in WeVideo.)

Just remember: the more sparingly you break the pattern, the more attention you’ll grab with your intro.

There’s one metric that you can use to (at least partially) judge the effectiveness of any YouTube intro. Within YouTube Analytics, go to the audience retention report for any video and look for the “intro” metric. This statistic tells you what percentage of your audience watched more than 30 seconds.

According to YouTube, a high intro percentage is a sign of engagement and can be taken as proof that your YouTube thumbnail, video title, video description, and intro scenes are all matching the viewer’s expectations and intent. If you have a low intro metric, try tweaking your opener with WeVideo’s YouTube intro maker.